Apple iOS 14 is here – and now a privacy update for all compatible iPhones and iPads is supposed to follow soon. Even before the roll-out, this update is already causing a stir and many questions have come up.
We explain why this update is so controversial and how it will affect your mobile tracking, mobile online marketing, and app marketing. One thing is already sure: you should prepare accordingly.
Nicole Laine, Head of Online Marketing, and Roger Müller, Head of Technology, address the most critical questions in the following presentation.
Presentation (German only):