As we get closer to 25 May, the deadline for the new EU data regulations (GDPR), more and more questions are being raised. One of these questions is how Google Analytics measures up to these new regulations.
The new European General Data Protection Regulation (GDPR) will come into effect on 25 May 2018. It contains fundamental changes in the way personal data can be handled. The new data regulation will become one of the world's strictest data privacy laws. There is a wealth of information, interpretations and statements regarding this topic throughout the internet.
The new European Data Protection Regulation takes effect on 25 May 2018. It will bring fundamental changes in the handling of personal data and introduce a number of new challenges for digital marketing.
As consumers are being flooded with Christmas specials in brick and mortar stores, some online vendors have not even started bothering about the festive season yet. As the below Google Trends screenshot shows, the search volume for "Christmas present" already starts increasing as early as the end of August.