Blog

No more "Not Provided": Google Keywords Can Be Displayed Again

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16. September 2015

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Since the end of 2013 Google Analytics users have not been able to see keyword data. Google labels almost all of the keywords as "not provided". Since then the Google Search Console (formerly Google Webmaster Tools) is Google's only real keyword data supplier.

Since the beginning of August 2015 Google allows access to the Search Console's Search Analytics API.

Social Media

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15. September 2015

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Backlinks and social shares are both relevant SEO ranking factors. In order to get your content linked to from other websites and shared in social networks, you need to create relevant content. This makes content marketing an important instrument for search engine optimization.

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How to Use the New Native Gmail Ads in Google AdWords

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09. September 2015

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Since the beginning of September 2015, native Gmail ads are available for all advertisers in the Google AdWords interface. 

In the following you will learn what native Gmail ads are and how to create them.

Google Tag Manager v2

Part 3: Form Submissions

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New Ad Extension for Google AdWords: Structured Snippets

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02. September 2015

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Update (27.1.16): Structured Snippets are finally available in the following languages (until now they were only available in English):

  • German
  • French
  • Italian
  • Spanish
  • Japanese
  • Portuguese
  • Dutch
  • Russian
  • Polish
  • Swedish

     

SEO Tools

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01. September 2015

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You can use various tools to optimize your website for search engines. Complete solutions usually charge a fee, but there are also free tools that are very helpful. Below we will show you 12 free SEO tools you can use to improve your ranking positions.

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Google Tag Manager Menu

In Part 1 of our updated Google Tag Manager Version 2 tutorial we showed you how to track outbound links. If you have not already read it, please at least have a look at the introduction: all the requirements described apply here as well.

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Map with location pin

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25. August 2015

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Google launched an important update of the Local Snack Pack (maps results in the search engine results pages) in the beginning of August 2015. This update increases the competitiveness of local search and makes it even more crucial for local businesses to optimize their websites.

Google Tag Manager v2

Last year we published a Google Tag Manager Guide to help you start using Google Tag Manager for event tracking.  Since then, Google has upgraded all Google Tag Manager accounts to Version 2.  This updated Google Tag Manager tutorial contains revised information about how to use the new GTM v2 to track important events on your website like li

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3 Tips for Working with the Google AdWords Keyword Planner

In our Google AdWords keyword planner tutorial we showed you how to use the keyword planner. But how can you use the tool even more efficiently? Below we will show you three tips to make working with the keyword planner easier.

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