Blog

web analytics

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20. February 2014

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If like millions of other website owners you use Google Analytics, your answer to that question might be, “Everywhere”.

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Laura and Christina present Web Analytics and SEO for Startups

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10. February 2014

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On Saturday the place to be for the Swiss Startup Scene was at StartupCamp Switzerland 2014 in Basel. A variety of presentations, discussions, and workshops on themes of interest to startups ran concurrently in five sessions throughout the day. Our Amazee Metrics team gave a presentation on the topic of Web Analytics and Search Engine Optimization for Startups.

Doodle and School of Management Fribourg work with Amazee Metrics

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06. February 2014

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We are very happy to announce our two newest customers: we will be providing SEO (search engine optimization) services for the online scheduling app Doodle and for the School of Management Fribourg.

Laura Hornbake

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09. January 2014

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We are very excited to start the new year with a new team member! Laura joined us beginning this month as a Web Analytics Consultant.

Her sharp analytic skills to crunch data and extract from it useful insights, her phd in modern social history, as well as the several years of experience as a tech entrepreneur make her the perfect match.

SEO guide

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12. December 2013

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UPDATE (5.2.2015): For the latest SEO tips check our SEO Guide 2015.

 

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How to Combine SEO and SEM

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29. November 2013

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Usually SEO (search engine optimization) and SEM (search engine marketing) activities are handled by different teams which work independently. Both influence the visibility on the search engine result pages though. The question is in which cases to go for SEO and when to use SEM?

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Web Analytics

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07. November 2013

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UPDATE January 20, 2015:  All new Google Analytics accounts can now only use Universal Analytics, which is now the officially supported version of Google Analytics.  The classic "Google Analytics" referred to in this post is no longer recommended.  See Web Analytics Tips for 2015 for more information.

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Online Marketing Tutorial: Which Marketing Tools to Use for Effective Online Marketing – Part 2

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24. October 2013

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In part 2 of our online marketing tutorial we detail how to effectively use each online marketing instrument. 

SEO and Online Marketing

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17. October 2013

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The web has become a relevant source that people of all age groups use to make informed buying decisions. This fact has even been confirmed by a recent global market research studyThus, online marketing is integral to a complete and effective marketing plan.

Christina Meyer, SEO/SEM Consultant

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09. October 2013

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Amazee Metrics is growing!

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