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Doodle and School of Management Fribourg work with Amazee Metrics

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06. February 2014

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We are very happy to announce our two newest customers: we will be providing SEO (search engine optimization) services for the online scheduling app Doodle and for the School of Management Fribourg.

Laura Hornbake

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09. January 2014

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We are very excited to start the new year with a new team member! Laura joined us beginning this month as a Web Analytics Consultant.

Her sharp analytic skills to crunch data and extract from it useful insights, her phd in modern social history, as well as the several years of experience as a tech entrepreneur make her the perfect match.

SEO guide

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12. December 2013

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UPDATE (5.2.2015): For the latest SEO tips check our SEO Guide 2015.

 

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How to Combine SEO and SEM

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29. November 2013

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Usually SEO (search engine optimization) and SEM (search engine marketing) activities are handled by different teams which work independently. Both influence the visibility on the search engine result pages though. The question is in which cases to go for SEO and when to use SEM?

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Web Analytics

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07. November 2013

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UPDATE January 20, 2015:  All new Google Analytics accounts can now only use Universal Analytics, which is now the officially supported version of Google Analytics.  The classic "Google Analytics" referred to in this post is no longer recommended.  See Web Analytics Tips for 2015 for more information.

Online Marketing Tutorial: Which Marketing Tools to Use for Effective Online Marketing – Part 2

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24. October 2013

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In part 2 of our online marketing tutorial we detail how to effectively use each online marketing instrument. 

SEO and Online Marketing

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17. October 2013

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The web has become a relevant source that people of all age groups use to make informed buying decisions. This fact has even been confirmed by a recent global market research studyThus, online marketing is integral to a complete and effective marketing plan.

Christina Meyer, SEO/SEM Consultant

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09. October 2013

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Amazee Metrics is growing!

Web Analytics for Content Marketing

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26. September 2013

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On Monday evening the second meetup of contentgourmets took place at Kafi Schoffel. While enjoying tasty tapas we talked about content marketing measurement.

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How to Optimize your Presence in Local Search

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19. September 2013

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Google results are becoming more and more personalized and are affected by the user’s browsing history or the location. (See our blog post about context information). Optimizing a website for local search is therefore a critical process, especially for companies with local sales presence.

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